Most companies spend time attracting customers with a product or service and try to win their trust and then complete the sale process. Tactic seems clear that most people do. This is often the after-sales follow up with customers, especially when it comes to online businesses. We took into account the time to improve after the sale as a means not only our products but also to lasting relationships with our customers.
It requires much more effort for a new customer than to cultivate a relationship with an existing customer. But maintaining the current relationships with customers is also critical, although I dare say, much more important than winning new customers. What we can based on our customers feel appreciated! It is necessary to follow with your customers.
Monitoring can be as simple as writing an e-mail or call a customer a few weeks after the sale. The Screaming Bee, a personal goal for each customer to contact our voice changing software, MorphVOX, you can buy in 2-3 weeks after a sale.
Is this some times? Sure. Is it useful? Of course! This not only allows us to get good feedback from our customers to improve the software, but also a strong long term relationship that goes beyond the point of sale.
Most people were amazed that I willing to spend time talking with them and was the personal attention they get touched. And it amazes me how often to monitor their customers for online businesses. Some typical comments that I received as a result of my efforts:
“I appreciate the personal contact, compared to the usual automated” We have your e-mail, then … Well, nothing in the line … ”
“Uh, no customer service as follows Thank you …”
People do not ignore, and certainly how to listen. There are many companies ignore their customers and therefore the loss.
Your existing customers are the heart and the heart of your business. They offer business customers back and get the key from the mouth or advertising, or a clever marketing always better. Treat your customers like his own family. Leave the way we communicate with them. If you’re not careful, they will go elsewhere.
